Post by account_disabled on Mar 6, 2024 20:45:36 GMT -8
SEO strategies can never be static. The web runs fast, as does technology. Everything is influenced, first and foremost, by how users use the internet and carry out online searches. As a result, search engines, Google above all, are changing the way they classify and organize content , with the aim of always returning the best result for each query and offering a user experience that is up to par. What does this mean for the (profitable) online presence of a business? To tame Google's algorithm , today and in the immediate future, it is necessary to review the SEO strategy in light of the continuous updates that, for years now, Mountain View has been making to the functioning of the most used search engine in the world, and specifically, for 2023 , it will be necessary to structure SEO strategies for Artificial Intelligence-proof content .
That's how. How the algorithm perceives (and evaluates) a text Today, artificial intelligence Germany Phone Number algorithms emulate the same mechanisms used by humans to evaluate the understandability, usability and usefulness of content , especially when it comes to textual content. To explain how, let's mention some basic neuroscience concepts. While using content, people give a "rating" to every single sentence that composes it, as if on a scale, in which an abstract word has a negative weight, the connecting words have a neutral weight and every word that refers to something concrete, which has a counterpart in the real world, has a positive weight. The result is the overall rating of each sentence, given by the sum of the value of each individual word.
Each sentence, then, is influenced by the context in which it is inserted. Understanding a concept, therefore, for people, means building it step by step in their own mind, a path that leads to the valorization of this concept which, if it is perceived with a positive value we will tend to memorize, on the contrary, we will tend to discard it. This is why when we talk about SEO strategies , the notion of valuable content always comes back . But what are the parameters of this evaluation? This is what the contents should look like: understandable funny (or engaging ) useful Similarly, Artificial Intelligence interprets understandability from content categorization , engagement from sentiment analysis and usefulness from salience relative to the context in which the content is inserted.
That's how. How the algorithm perceives (and evaluates) a text Today, artificial intelligence Germany Phone Number algorithms emulate the same mechanisms used by humans to evaluate the understandability, usability and usefulness of content , especially when it comes to textual content. To explain how, let's mention some basic neuroscience concepts. While using content, people give a "rating" to every single sentence that composes it, as if on a scale, in which an abstract word has a negative weight, the connecting words have a neutral weight and every word that refers to something concrete, which has a counterpart in the real world, has a positive weight. The result is the overall rating of each sentence, given by the sum of the value of each individual word.
Each sentence, then, is influenced by the context in which it is inserted. Understanding a concept, therefore, for people, means building it step by step in their own mind, a path that leads to the valorization of this concept which, if it is perceived with a positive value we will tend to memorize, on the contrary, we will tend to discard it. This is why when we talk about SEO strategies , the notion of valuable content always comes back . But what are the parameters of this evaluation? This is what the contents should look like: understandable funny (or engaging ) useful Similarly, Artificial Intelligence interprets understandability from content categorization , engagement from sentiment analysis and usefulness from salience relative to the context in which the content is inserted.